At the 2018 UN climate conference in Poland, visitors could watch a virtual forest degrade on a set of screens – and donate, a display said, to help save it. The installation was sponsored by Visa, a partner of that year’s conference. The Visa logo sat tucked in the corner of the large screens. Every time a passerby tapped a card reader to make a donation to the UN Climate Adaptation Fund, Visa made a €3 contribution of its own. In total, the display generated around $67,000 for the fund, the company said.
Full post by Molly Taft via Nexus Media at The Brick House Cooperative